The banking website I have selected is: It is aimed at “La Caixa” customers, between 14 and 25 years old, who want a credit card paying no commissions and with a lot of special discounts. The page is structured in three sections: “Advantages”, “Products” and “Social Program”, so you can do all the typical home banking activities, as obtain a loan in order to buy a car, and many other actions as consulting all the advantages of been a member: from special discounts for leisure activities as concerts, travels, shopping clothes and so on, to getting information about the Social program of La Caixa.

In relation to the content of the website, it’s worth noting that I have found actually interesting how the page is focus to the young people. Then there are especially remarked all the advantages of been a member and the home banking activities are pushed into the background.

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